Product selection & brief
From an initial idea to clear requirements for your product, audience, specifications and target price.
From product idea to a brand ready for the market.
We help refine your product idea, find suitable suppliers and assess quotes and samples. From your first brief to the foundation for your own brand.
Focus
Product + supplier
Output
Brief, shortlist + samples
For
Your own ecommerce brand
Your brand foundation
A strong brand starts with the right product.
Your product, supplier and margin form the foundation. We connect the decisions before your first order with your brand, store and the path to your first sale.
Suppliers & quotes
Find suitable suppliers and compare pricing, minimum quantities, lead times and terms.
Samples & product quality
Prepare your sample request and review specifications, finish and packaging against your brief.
From product to brand
Connect product decisions with private label, branding, Shopify and content for your launch.
Process
From your first idea to an informed product decision.
We give your search direction. With a clear brief, comparable quotes and samples you can review against your requirements.
Discuss your product01
Product brief
Define your idea, audience, specifications, budget and quantities.
02
Suppliers
Search for suppliers that fit your product and requirements.
03
Quotes & margins
Compare pricing, minimum quantities and terms, and work through questions.
04
Samples & review
Review samples against the brief and discuss product and packaging decisions.
05
Brand & launch
Plan the next step: branding, product information, your store and marketing.
Deliverables
Practical insights for your next step.
A clear product brief
Audience, specifications, desired finish and budget as the starting point for your search.
A focused supplier shortlist
Relevant suppliers with an overview of their offer and the questions still to resolve.
Clarity on quotes & terms
A comparison of pricing, minimum order quantities, lead times and terms.
Support with samples
A focused sample request and review points for the product, finish and packaging.
Direction for your own brand
Your private-label and packaging requirements translated into practical considerations.
A plan for what comes next
Remaining decisions and next steps towards production, your store and launch.
A strong product foundation
From idea to a considered sourcing decision.
You do not need a supplier yet. We bring your product, budget and ambitions together in a practical sourcing approach, drawing on experience from Eye4Media and SheSociety.
Discuss your productProduct & brief
We define your product idea: audience, specifications, materials, packaging and target price. A clear brief makes suppliers easier to compare.
- Product selection
- Specifications
- Budget
Suppliers & negotiation
We support supplier research and evaluation. We compare quotes, minimum order quantities and lead times, and help you ask the right questions.
- Shortlist
- Quotes
- Terms
Samples & next steps
We help review samples against your brief and identify remaining decisions. From product and packaging to the information needed for your store and launch.
- Samples
- Packaging
- Launch
Scope & investment
The product category, research scope and support you need shape the project. Our support and external costs such as samples, production and transport are discussed separately.
What should you bring?
Your product idea, references, target audience and an indication of your budget and quantities. Existing quotes or samples can also be our starting point.
E-commerce cases
From product to a distinctive brand and store.
Sourcing is the beginning. These projects show our branding and store development work: the next steps for an ecommerce brand.
FAQ
Questions about product sourcing?
About suppliers, samples and the next step for your brand.
Yes. We start with what you want to sell, who it is for and your budget. Then we define the specifications and information needed to approach suitable suppliers.
China can be part of your supplier search. We first discuss your product category, quantities and requirements, then determine which suppliers and regions fit. We agree the specific support before starting.
We include your brand, product customisation and packaging requirements in the brief. Feasibility depends on the supplier, minimum quantities and budget. Branding and design can be discussed as a next step.
We help define your sample request and compare the received product with the agreed brief. If additional inspections or specialist tests are needed, we discuss who carries them out and the costs before you place a production order.
These vary by product and supplier. We request minimum order quantities, sample costs, production times and delivery terms as part of the comparison. There is no single minimum or lead time for every project.
Yes. Product sourcing can connect to branding, Shopify development, content and performance marketing. We coordinate the work and planning, with clear deliverables agreed for each phase.
Free introductory call
Let's get clear on your next growth step.
Tell us about your product idea, budget and the decisions ahead. Together, we discuss a suitable first step for sourcing and launching your brand.
Initial insights
Focused discussion
Practical advice
Clear approach
No obligation. You decide what to do with the advice.
You'll speak with Basma
Senior consultant+31 30 340 3996
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Ready to get started?
Choose the next step that best fits your situation. We will think it through with you, without pressure.